E-mail Marketing

Transactional email

Through our strategic alliance with Web Decisions we have the most innovative marketing tool for advertising in consumer transactional e-mails, a Web Decisions exclusive. As an Advertiser you can now target your online advertising in the transactional emails of third parties like never before.

For the first time you can:

• With our proprietary information you can target your on-line message based on real purchase history and demographic profiles.
• Gain real market research concerning who received your ads

Email prospecting that is fully Can Spam compliant

As the Publisher you gain significant revenue from advertisers by monetizing your transactional e-mails. This generates significant, bottom line revenue for you as a publisher. We Provide a Tool to:

• Include media-rich offers in your transactional e-mails (order and shipment confirmations and statements)
• Schedule offers to optimize for maximizing revenue
• Track opens, click-throughs, and purchases

Our transaction-triggered capabilities allow you to reach your customer at every touch point in their customer lifecycle, allowing you to establish truly interactive communications.

Prospect email

From conception to execution our suite of services enables you to leverage the full power of the email medium to meet and exceed your new customer acquisition goals.

We guide you through the core stages of e-marketing - strategy, targeting, deployment and analysis. Our e-mail marketing protocol enables effective new customer acquisition in an e-environment.

We use best practices in our email marketing campaigns.

• Acquire email lists that are relevant, responsive and cost effective
• Employ strategies to get emails into the inbox and not the bulk folder
• Ensure that we are completely Can-Spam compliant

Together, we have the ability to leverage multiple customer touch points and create meaningful dialogue that is timely, relevant and which strengthens your relationship with your customers. That means more leads, increased customer acquisitions, lower costs, and higher ROI.